Bishop & Holson

mt.hood windells session 6 from Jacob Wester on Vimeo.

A small edit featuring Bishop, Holson, and friends.

POPPIN!

What up Friends!

As you may have heard, our store in Cottonwood Heights is now open and ready for business. Check some of the fresh T's for 2010/2011!!!!

Moment of Truth

Photo by J Eichhorst

Athlete: Josh Bishop

In the backcountry, there is this feeling between the instant that you pop and the impact from landing your trick where cognitive thought stops and everything comes into focus. It's a split second where you see the exact outcome of the trick prior to it happening. Your grab, body position, and how you ride away all come naturally as you stare down that small patch of transition on the other side.

This winter, we encourage you to find your moment of truth and want to keep you looking fresh as you ride away from that perfect trick, on the perfect day, surrounded by friends.

What up SKI TESTING!

Wearing the Alaskan Blue Format Pant and the Wine Format Jacket, Josh Bishop tested skis with the Freeskier crew all week long in Keystone, CO. For a look into some of the skis he tested, check out the Freeskier Magazine Buyer's Guide.

The Calm Before the Storm

StreetWEAR

Spice/ OFF WHITE

Base Layers !

KEEPING IT FRESH

Teal / WINE